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Games

We design games as systems.

Original IP and client games on Unity and custom frameworks — mobile, AR, PC, Roblox and emerging platforms. Every game is a loop: reward, progression, mastery. We engineer retention, not just entertainment — from a 48-hour prototype to live ops.

UnityiOS & AndroidAR / SpatialRobloxSteamAmazon Kids+Original IPLive ops
15+
Years in game development
30+
Shipped titles
10M+
Total downloads
100+
International awards
6
Countries at MaxiMundo launch
#1
Game in Romania (Temptation Island)
Cannes Lions
Golden Drum
Effie
Creativity Intl. 5× Platinum
ADC
Mobile Awards

01 · Core capabilities

What we build

Game development capabilities honed over 15+ years of shipping titles across mobile, AR, PC and emerging platforms.

Mobile Game Development

Native iOS & Android titles, from hyper-casual to mid-core.

AR & Spatial Gameplay

Location-based AR apps and real-world play layers.

AI-Driven Characters

Branching narrative engines, adaptive NPC behavior and social agent systems.

Multiplayer & Community

Social mechanics, leaderboards and community-driven loops.

Interactive Storytelling

Choice-driven narratives and IP adaptation systems.

Live Ops & Backend

Analytics, live events and scalable server infrastructure.

02 · Hero cases

Games that set records

Related insight: What Is a Creative Technology Studio? ↗

Temptation Island — The Official Game screenshot

Antena · Entertainment IP

Temptation Island — The Official Game

An AI-powered branching-narrative engine that turns a hit reality-TV format into a scalable mobile game. Players make story-altering decisions with persistent consequences across episodes.

#1
Game in Romania
100K+
Players
Watch the trailer ↗
Maxi, the MaxiMundo mascot

Dr. Max · Product launch · 2026

MaxiMundo — A World of Care

A digital dollhouse for ages 2–5, built on Françoise Dolto principles: free play across 4 worlds and 9 mini-games, zero-penalty design, audio-led narration and 36 original songs. Launched June 1, 2026 on iOS + Android across 6 countries.

31%
App Store conversion
4
Worlds · 9 mini-games
36
Original songs
6
Countries at launch
Read the case study ↗
MaxiMundo characterMaxiMundo characterMaxiMundo characterMaxiMundo characterMaxiMundo characterMaxiMundo characterMaxiMundo characterMaxiMundo character

03 · Client & community games

Built for partners and communities

Related insight: ARGs and Community Games ↗

Break The Code community puzzle by Radix

Radix × Amber Studio · Community puzzle

Break The Code

A large-scale collaborative puzzle experience mobilizing online communities through interactive challenges.

Web / Discord21M+ dev community
Visit ↗
SynCity branded game launch ARG

SynCity × Amber Studio · Launch ARG · Branded game

SynCity — Launch ARG

A branded mobile game launched through an alternate-reality game — an ARG campaign that turned the reveal into a playable community event.

ARGLaunch
Read ↗
Bhaag Minister Bhaag gameplay

Public game · 10M+ players

Bhaag Minister Bhaag

A gamified civic-engagement system encouraging citizen participation through missions and collaborative challenges.

Civic / Mobile10M+ players
Watch ↗
Worst Game Evar comedy game

Original studio · Comedy

Worst Game Evar

An original studio comedy game — a tongue-in-cheek endless runner that parodies epic game trailers, built to show the studio’s range and sense of humour.

MobileComedy
Watch ↗
Soccer Legend football game

Earlier studio title · ★ Creativity Silver

Soccer Legend

A skill-based football game with progression mechanics and competitive multiplayer loops.

Sports / ArcadeMobile
Watch ↗
Breinst brain-training app

Earlier studio title

Breinst

A cognitive challenge game with adaptive difficulty and pattern-recognition systems.

Puzzle / BrainMobile
Watch ↗

04 · Kids game experiences

Designed for children, built to last

Related insight: Building Digital Products for Children ↗

Yummy Galaxy educational game

Educational / Adventure · 5 years live

Yummy Galaxy

A mobile educational IP designed for long-term engagement — 200K+ children reached through structured play.

Mobile200K+ children
Watch ↗  ·  Full video ↗  ·  Anniversary ↗
ARPO behavioral game on Amazon Kids+

ARPO × Amber Studio · Behavioral game · Amazon Kids+ · Ages 3–7

ARPO

A zero-dialogue behavioral game system — language-independent, universal design, published on Amazon Kids+.

Amazon Kids+Ages 3–7
Watch ↗

05 · Location-based & spatial games

Location-based play

Related insight: Interactive Installations for Events ↗

Clean România — Cif Curăță România

Cif × MRM · Civic platform · 20K+ downloads · ★ Cannes Shortlist

Clean România

A gamified civic-reporting infrastructure engineered for real-world issue resolution — turning reporting into participation.

Civic20K+ downloads
Watch ↗
Paul Cherchez le Franc urban token economy

Paul × MRM · Urban token economy

Cherchez le Franc

A geo-based collectible-currency system with a foot-traffic-driven reward loop — urban activation infrastructure.

GeoUrban
Watch ↗
Dino Parc mobile AR experience

AR / Location-based · 10 years live

Dino Parc — Mobile AR

A physical park transformed into a scalable AR gameplay ecosystem — 1M+ interactions where real-world exploration meets digital play.

Mobile AR1M+ interactions
Watch ↗
TAROM Cursa pentru Mile app

TAROM × Publicis · Airline loyalty · ★ Creativity Bronze

Cursa pentru Mile

A treasure-hunt mobile contest for the national airline — collect miles through interactive challenges, turning loyalty into play.

MobileLoyalty
Watch ↗
Bucegi Trails

Bucegi Trails × NetVibes · Location app · ★ MobileHUB

Bucegi Trails

A mobile app for Bucegi-mountain hikers — in-app gameplay driving engagement, with maps and GPS tracking.

LocationHiking
Watch ↗

06 · Integrations in big games

Branded gameplay inside existing game ecosystems

We build custom, branded gameplay inside the big games your audience already plays — Roblox, Counter-Strike and beyond.

Branded interactive ChessLand in Roblox

Strategy / Roblox · 2026

Branded Interactive ChessLand

A branded interactive chess experience built inside Roblox — strategy gameplay adapted for the Roblox ecosystem.

RobloxStrategy
Custom Counter-Strike branded experience

Custom gameplay · Counter-Strike

Custom CS Experience

A custom gameplay layer built inside the Counter-Strike ecosystem — a branded integration for a private healthcare brand.

Counter-StrikeBranded
Watch ↗

07 · Branded games & advergames

Playable games we built for brands

The Chewmeter Orbit facial-recognition advergame

Orbit × VML · Advergame · Facial recognition · ★ Creativity Platinum

The Chewmeter

An award-winning Orbit advergame — a webcam facial-recognition game where you control an animated sandwich by chewing (to jump) and smiling, turning chewing gum into play.

AdvergameFacial recognition
Watch ↗
Coca-Cola EURO 2012 interactive installation

Coca-Cola × UM · EURO 2012 · Campaign · ★ Creativity Platinum

Coca-Cola EURO 2012

A football-fueled Coca-Cola campaign for EURO 2012, turning fan energy into branded play.

Coca-ColaFootball
Watch ↗
Coca-Cola Music Connections app

Coca-Cola × McCann · Music app · ★ Creativity Gold

Coca-Cola Music Connections

An award-winning Coca-Cola music app connecting fans to music experiences — multiple Gold awards at Creativity International (Apps – Entertainment, interface design). A branded entertainment platform built around music and participation.

MusicApp
Watch ↗
Pepsi Taste Challenge sensory web game

Pepsi × Leo Burnett · Taste Challenge · 2022

Pepsi Taste Challenge

A sensory web experience for Pepsi — hunt the cans guided by sound and motion to win the limited Pepsi × HAMZA collection.

Sensory webLeo Burnett
Read ↗
Românii au inițiativă

Vodafone × MRM · Advergame

Românii au inițiativă

A Vodafone story-driven campaign turning everyday initiative into play.

VodafoneSocial
Watch ↗
ConverSam

Samsung × Starcom · Social app · ★ Webstock Gold

ConverSam

A Samsung-sponsored social chat app designed for spontaneous, playful interactions.

SamsungSocial
Watch ↗
Snooze for Coffee

Doncafé × MRM · Advergame

Snooze for Coffee

A Doncafé × Beko advergame rewarding a few more minutes of sleep with a fresh coffee.

AdvergameFMCG
Watch ↗
Drumul Taberelor neighbourhood game

Community · Neighborhood game

Drumul Taberelor

An online neighbourhood game that turned a local community into players — pick your zone, complete interactive challenges, climb the board.

CommunityOnline
Game ↗  ·  Campaign ↗

Seasonal & holiday campaigns

Silent Christmas

Vodafone × MRM · Holidays

Silent Christmas

A Vodafone holiday campaign turning a Christmas spot into participation.

HolidaysSocial
Paul ↗  ·  Ghiță ↗
Digital Carol — New Year app

McCann · Seasonal · New Year

Digital Carol

A mobile app that digitized the Romanian New Year ‘sorcova’ tradition — pick a friend, shake the phone to send the blessing, capture a selfie.

MobileSeasonal
Watch ↗
Sparkler

Publicis · Digital campaign

Sparkler

An innovative digital campaign produced with agency Publicis.

DigitalPublicis
Watch ↗

08 · Tech stack

How we build

A production-ready pipeline. Every title ships with analytics, live-event support and post-launch optimization.

Game engine
Unity · Custom frameworks
Platforms
iOS · Android · Roblox · Amazon Kids+ · Steam · Asia
AR / Spatial
ARKit · ARCore · Location-based systems
AI systems
Branching narrative AI · Social agents · Behavioral modeling
Backend
Live ops · Analytics · Scalable infrastructure
Production
Agile · Full cycle · Prototype to live

Have a game brief — or an IP to make playable?

Tell us what you're trying to build. You'll get a system back — often a working prototype within 48 hours.

Need the full deck? Request it by email